Follow Me Home Builders!

Perhaps you've heard the word? Maybe you've wondered what a tweet is. Maybe you know what Twitter is but just shrugged it off.

Perhaps you think it’s just a teenager Internet Toy. Well I'm telling you now that Twitter isn't just a toy; it’s a valuable business tool.

Twitter is rapidly becoming one of the most talked-about social networking tools on the Internet. Now if you're wondering if you as a

builder professional should even explore social networking then a must read is Social Media - New Hype or New Frontier. The popular website

Howstuffworks.com describes Twitter like this, "When you sign up with Twitter, you can use the service to post and receive messages to a

network of contacts. Instead of sending a dozen e-mails or text messages, you send one message to your Twitter account, and the service

distributes it to all your friends. Members use Twitter to organize impromptu gatherings, carry on a group conversation or just send a quick

update to let people know what's going on." Sounds like marketing to me. "Are new home builders using Twitter" you ask? See for yourself.

Lennar Homes leads the way with using Twitter and tweets on a regular basis to their ever growing audience of followers and they're not the

only builder twittering. Check out Polygon Homes, Aiki Homes, Wilshire Homes and Pulte Homes. The time has come home builders.

Like a voice crying out in the desert I proclaim "The time to Tweet has come!"